Free UTM Link Builder —
Track Every Campaign
Generate clean, consistent UTM tracking URLs in seconds. Build, organize, and shorten links for Google Analytics and ad campaigns. No spreadsheets needed.
50K+
Links generated
12K+
Marketers use it
99.9%
Uptime
<1s
Build time
Everything you need to track every click
Stop pasting URLs into spreadsheets. Build consistent UTM links, save your library, and track campaigns like a pro.
Instant UTM Builder
Generate tracking URLs with all 5 UTM parameters in seconds. Smart presets for Google Ads, Facebook, email, and more.
Saved Link Library
Store and organize every campaign link. Re-use them across campaigns without rebuilding from scratch. (Pro)
Bulk CSV Builder
Upload a spreadsheet of URLs and generate hundreds of UTM links at once. Export back to CSV in one click. (Pro)
Short Links
Turn long, ugly tracking URLs into clean short links. Perfect for social media and SMS campaigns. (Pro)
Campaign Analytics
See which sources, mediums, and campaigns drive the most clicks. Attribution made simple. (Pro)
Google Analytics Ready
Built to GA standards. Every UTM parameter follows naming conventions that work seamlessly with GA4.
Build a UTM link in 3 steps
Paste your URL
Enter the landing page URL you want to track.
Fill UTM fields
Add source, medium, campaign — or use a quick preset.
Copy & track
Get your tracking URL and paste it into your ads or links.
Try it free — no sign-up
Build your first UTM tracking link right now.
Trusted by 12,000+ marketers
"I used to manage UTMs in a messy spreadsheet. Now I build links in seconds and my entire team uses the same naming convention. Game changer."
Sarah Chen
Growth Lead, SaaS startup
"The bulk CSV builder alone is worth the Pro price. I uploaded 200 URLs and had tracking links for all of them in under a minute."
Marcus Webb
Freelance Marketer
"Finally, a UTM builder that just works. The short links feature is clutch for our social campaigns. Clean, fast, reliable."
Priya Patel
Digital Marketing Manager
Simple pricing
Free forever. Upgrade when you need more.
Free
For individuals getting started
$0/mo
- Build up to 10 UTM links/day
- All 5 UTM parameters
- Quick presets (Google, FB, Email)
- Copy-paste output
- No sign-up required
Pro
For serious marketers & teams
$14/mo
- Unlimited UTM links
- Saved link library
- Bulk CSV builder (up to 500 rows)
- Short links with click tracking
- Campaign analytics dashboard
- API access
- Priority support
No credit card required for trial
Frequently asked questions
What is a UTM parameter?
UTM parameters are tags you add to a URL. When someone clicks that link, the tags are sent back to Google Analytics and other tools to tell you exactly where your traffic came from — which ad, which email, which campaign.
Are UTM links free to build?
Yes. You can build up to 10 UTM links per day for free, with no sign-up required. Upgrade to Pro for unlimited links, saved libraries, bulk CSV building, and short links.
Do I need to know how to code?
No. Just paste your URL, fill in the source, medium, and campaign fields (or use a preset), and copy your tracking link. It works exactly like filling out a form.
What's the difference between Free and Pro?
Free gives you the builder with 10 links/day. Pro unlocks unlimited links, a saved link library, bulk CSV upload, short links with click tracking, an analytics dashboard, and API access.
Can I cancel my Pro subscription?
Yes, anytime. You can cancel directly from the billing portal — no need to contact support. You keep access until the end of your billing period.
Do UTM parameters work with GA4?
Yes. All UTM links generated by this tool follow Google Analytics naming conventions and work seamlessly with GA4, Universal Analytics, and any platform that reads standard UTM parameters.
Ready to track every click?
Start building UTM links for free. No sign-up required.
Build a UTM Link Now